Businesses are adapting to volatility and uncertainty as a way of life. With the economic outlook and ever-widening range of threats continuing to test even the strongest organisations, companies are facing a variety of challenges as they strive to find growth and stay competitive. Other changes compound the challenges, including the impact of new digital technologies, shifting demographics, changing customer behaviour and mounting pressure on the world’s most critical natural resources. The links between business and governments around the world have also become clearer and more important. Seeing the future clearly and developing a proactive response – rather than simply reacting to events – will be a key source of competitive advantage in a ever faster-evolving markets.

Businesses are generating major benefits by reducing operational waste, variability, inflexibility and establishing a lasting culture of operational excellence.